the latest and possibly the greatest store in paris l'eclaireur has finally opening its new marais location by belgian designer/artist arne quinze.
" It’s not a shop, it’s an experience. It’s not a decor and not an artwork, but it’s absolutely an expression. It will be up to the people to make it their own. My biggest joy would be if they would undergo an imaginary travel in their heads. I’ve filmed the eyes of my wife Barbara Becker which I’ve smurred in mud. You can’t see if it’s an animal or a human presence while the video is projected non stop. Behind a box of plexiglas the effect of transparancy suddenly reveals the body which can come as shock to certain viewers."  (via: yatzer)